Golden Acres Genetics, a custom seed solutions company located in Waco, Texas, has selected The Hondo Group as agency of record. The agency will provide public relations services for the company.
“It’s an exciting time for Golden Acres Genetics. The world’s demand for food is increasing and we are at the forefront with the latest hybrid technology and product development," said Lou Buice, Golden Acres Genetics President. “We are confident The Hondo Group’s agricultural expertise will help us deliver our services and products to the market, while continuing to build our brand.”
The Hondo Group will be responsible for providing strategic public relations services to Golden Acres Genetics to build brand awareness and administer the introduction of new products to the market. The account will be under the direction of Vice President Susan Foster, who is based in The Hondo Group’s headquarters office in Fort Worth, Texas.
“We are very pleased to have the opportunity to lend our expertise in agricultural marketing to Golden Acres Genetics,” said Lynn Balinas, president of The Hondo Group. “Golden Acres Genetics provides the latest in corn and sorghum seed technology to their clients, and we look forward to helping them enhance their brand recognition.” Located in Waco, Texas, Golden Acres Genetics is an independent, family-owned company. Formed in 1999, Golden Acres Genetics is focused on providing southern farmers with custom seed solutions. Product categories include corn, sorghum, seed treatments, packaging, agronomic tools and a variety of hands-on client programs. For more information on the company, visit www.GAseed.com.
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