The Balcom Agency has expanded into the Austin, Texas market with the addition of Luisa Piette, a senior account executive in charge of business development and customer relations. A multilingual communications executive with more than two decades professional experience, Piette will represent the Fort Worth creative services agency in the Austin-Travis County region, one of the fastest growing metropolitan areas in the country.
“We are thrilled to have someone as savvy and experienced as Luisa join the Balcom team as we grow and expand into central Texas,” said Stuart Balcom, the agency’s president.
A seasoned communicator and business development expert, Piette began her career as a journalist and radio broadcaster for the BBC, and later worked for Radio France International and the Voice of America, covering current affairs and economic development.
Piette founded LHP Communications, Inc., a marketing communications and public relations consultancy, nearly 10 years ago, working with national and international clients such as The WAP Forum (now Open Mobile Alliance), Sprint, Webtiss Technologies, Ztango and Advanced Micro Devices. Earlier, she served as marketing manager for Nortel, a communications technology corporation.
Piette holds a Master’s degree in International Law and a Bachelor of Arts degree in French and Government from the University of Essex.
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