Zag IMC, GCG Marketing's new sister agency, opens for business

Fort Worth-based Zag Integrated Marketing Communications, GCG Marketing’s sister agency, today announces its official opening.

The agency employs up-and-coming student talent for its execution of projects and the staff currently consists of an art director, copywriter, Web designer and account executive.

The full-service, professionally managed IMC agency was established to serve the Fort Worth community by focusing on small businesses and non-profit organizations. In order to reach this market, Zag IMC offers the services of a full-service marketing agency at a lower rate.

Zag IMC’s capabilities include the development of advertising campaigns, collateral design, social media, public relations, interactive media and media planning.

Recent TCU graduate Kelsey Mize, a former GCG intern, currently serves as Zag IMC’s professional director.

According to Mize, the new agency’s staff will benefit from the mentorship of GCG Marketing professionals. “We hope to follow in the footsteps of the agency that has won more ADDYs ® than any other Fort Worth agency over the past 10 years by providing stellar work to our clients,” Mize said.

The offices for Zag IMC are located within GCG’s space at 1612 Summit Ave.

About Zag IMC

Based in Fort Worth, Texas, Zag IMC is a full-service marketing agency that provides a number of services to local small businesses and non-profit organizations. For more information, contact us at hello@zagimc.com.