DFW AMA ANNOUNCES THE 2009 BEYOND BORDERS GLOBAL MARKETING SUMMIT PRESENTED BY GFK CUSTOM RESEARCH NORTH AMERICA

The DFW American Marketing Association (DFW AMA) will be hosting the fourth annual Beyond Borders Global Marketing Summit. Beyond Borders is the premiere global marketing event in the DFW area delivering world class presentations by prominent leaders with extensive international marketing expertise.

GfK Custom Research North America, a full service market research firm combining global resources with the local insights needed to design, execute and deliver the most appropriate research and actionable outcomes, is this year’s presenting sponsor.

Never has the symbiotic relationship of our global markets been more apparent.  The global economic landscape has shifted and international marketers must drastically adjust their strategies and initiatives accordingly in order to effectively navigate this new landscape and remain profitable.  Beyond Borders 2009 will focus on how to successfully market in this global economic revolution. 

This full day Summit will also provide unique opportunities to network and mingle with senior marketing professionals from various industries and organizations.  Exciting sponsorship and exhibitor opportunities are available for those companies who wish to increase their exposure to this global audience. 

“As competition for global markets intensifies, it becomes increasingly important for marketers to find new and innovative ways to target customers around the world.  GfK is proud to be a presenting sponsor of the 2009 Beyond Borders Global Marketing Summit,” says Mike Kassab, Senior Vice President GfK Custom Research North America.

 

When:  Wednesday April 15, 2009 

Where:  Plano Conference Center                 

Registration:  www.dfwama.com

Seating for this Summit will be limited, please register early. 

About the DFW AMA:

The DFW American Marketing Association (AMA) is the number one source for marketers in the Dallas /Fort Worth Metroplex. With an impressive 700+ professional members and host to more than 50 informative and educational events annually, it is the ninth fastest growing chapter and the tenth largest in the nation. Recent keynote speakers include: Mary Kay, Frito-Lay, Texas Instruments, American Airlines, Xerox, JC Penney and La Quinta Hotels and Inns.  For more information, go to: www.dfwama.com.

About the AMA:

The American Marketing Association (AMA) is the largest professional association for marketers with more than 38,000 members worldwide in every area of marketing. For over six decades, the AMA has been the leading source for information, knowledge sharing and professional development for marketing professionals. To learn more about the AMA, go to: www.marketingpower.com.

 

About GfK Custom Research North America:

Headquartered in New York, GfK Custom Research North America is part of the GfK Group. With home offices in Nuremberg, Germany, the GfK Group is fourth largest market research organization in the world. Its activities cover three business sectors: Custom Research, Retail and Technology and Media. With 115 companies covering over 100 countries, GfK Group has approximately 10,000 employees (as of September 30, 2008), 80% of which are based outside Germany.  For more information, visit www.gfkamerica.com