While it’s true that due to the current economic situation less people are attending trade shows, it’s also a fact that those who are attending are the decision makers of the organizations you are trying to reach.
In Trade Shows Strategies for Today’s Economy, we provide you with the latest trends in exhibiting to make sure you are maximizing the return on your trade show and event marketing investment.
Skyline has created a helpful, “no charge” and “no sales pitch” seminar filled with two and a half hours of our industry’s best practices, and you’re invited:
Trade Show Strategies for Today's Economy
August 26, 2009
9:00 a.m. - 11:30 a.m.
Measuring Your Trade Show Results
August 26, 2009
1:00 p.m. - 2:30 p.m.
Presented by & Hosted at:
Skyline DFW Exhibits & Graphics
900 Avenue S
Grand Prairie, TX 75050
Click Here for directions.
The Trade Show Strategies for Today's Economy seminar will show you:
- Updated Industry Trends
- Trade Shows Make Economic Sense
- Exhibit for the Right Reasons -- It's all about Converting
- Using 1:1 Exhibit Selling Strategies
- Invest in a Motivated Staff
- Selective Attraction -- It's the Quality of your Audience, Not the Quantity
Measuring Your Trade Show Results
One of the hottest topics in exhibiting today is measuring the return on the exhibitor's investment and on their objectives. This session addresses what is measurement, what can be measured, how to measure them and how to report the results. You will be exposed to 10 calculators for both ROI and ROO.
The Measuring Your Trade Show Results seminar will show you: ·
- Why looking good is not enough
- Defining objectives: what measurement tools work best
- Evaluating your booth staff's performance
"Very useful! I would attend again and recommend it to others."
Theresa Maroun, Microplex
"Excellent use of my time - I think this will help focus my efforts."
Tracy Pringle, Pathtrace Systems Inc
"Outstanding! Every moment was well spent - it was full of beneficial information to enhance our presence at future shows."
Olga Tabinsky, Terry Precision Cycling
"Great knowledge! Can't wait to use the worksheets!"
April Hampton, Down Lite Int'l
"Information that can be applied on a daily basis."
Ashley Platts, Supremex
Register now by clicking here or by calling Gina Gober at (972) 522-0500 x200 while there is still a seat available!
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